Department of Entrepreneurship and Marketing Studies
PART | COURSES | COURSE NAME |
|---|---|---|
1 | PRINCIPLES AND PRACTICE OF MARKETING | |
3 | UNDERSTANDING CUSTOMER | |
3 | BRAND MANAGEMENT | |
3 | MARKETING COMMUNICATION | |
4 | SERVICES MARKETING | |
4 | CHANNELS MANAGEMENT | |
5 | RESPONSIBLE MARKETING | |
5 | SALES FORCE MANAGEMENT | |
5 | STRATEGIC MARKETING | |
5 | GLOBAL MARKETING |
PART | COURSES | COURSE NAME |
|---|---|---|
2 | CONCEPTS AND PRACTICE OF RETAILING | |
3 | UNDERSTANDING SHOPPERS | |
3 | RETAILING AND CUSTOMER SERVICE PRACTICES | |
3 | RETAIL MERCHANDISING | |
4 | SUPPLY CHAIN MANAGEMENT | |
4 | RETAIL OPERATIONS AND TECHNOLOGY | |
4 | RETAIL FINANCIAL DECISION MAKING | |
5 | ENTREPRENEURSHIP IN RETAILING | |
5 | VISUAL MERCHANDISING |
